A brand that lives to give back to the land.
Nestled on 325-acres of pastoral farmland in Franklin, TN sits Southall Farm and Inn. This working farm and luxury resort boasts a spa, award winning restaurants, and a multitude of unique experiences but focuses on its core message of sustainability.
Leaning on NHG’s brand building expertise, Southall retained us to create a comprehensive strategy and activation plans to reinforce community awareness and increase direct bookings.
Knowing the role music plays as a lifestyle passion for Southall’s target, NHG created the Summer Series, featuring weekly, live music from some of Nashville’s best songwriters and artists. Also tasked with elevating Southall’s online presence, NHG leads the website redesign, social strategy, social content creation and management. The Southall experience is ripe for storytelling, and partnering with NHG highlights its unique differentiators, values, and purpose.
