New Heartland Digital Advertising
We created New Heartland Speaks, the first cultural intelligence platform built specifically for the New Heartland. Powered by AI and rooted in cultural data, it enables us to craft digital advertising strategies and campaigns that connect emotionally and drive a superior ROAS. When your brand needs qualified leads, paid search offers immediate, high-intent visibility. But we take it further — combining world-class PPC strategy with cultural fluency to deliver not just clicks, but connection. Each package includes a New Heartland Speaks Briefing + Custom Strategy to ensure cultural relevance.
There are plenty of digital agencies out there. But only one blends cultural insight and high-performance media execution specifically for the New Heartland. Our proprietary New Heartland Speaks platform ensures every campaign resonates where it matters — with the people who shape the cultural core of America. With us, you don’t just keep up with digital trends — you lead with cultural relevance. Stop guessing. Start growing. Let’s build a culturally aligned digital advertising strategy that connects and converts. Contact us today.
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We’re the only digital ad partner built on real-time cultural intelligence from the Heartland. Our proprietary platform, New Heartland Speaks™, uncovers the values, motivations, and passions that actually drive behavior in the Midwest, Southeast, and Southwest. It delivers real-time data on sentiment, values, and lifestyle interests—allowing us to craft ads that feel familiar and relevant to Heartland audiences, resulting in higher engagement and smarter spend. Yes. We build and optimize campaigns across paid social (Meta, TikTok, LinkedIn), programmatic display, YouTube, and search—always guided by our cultural insights. We specialize in the New Heartland—spanning the Midwest, Southeast, and Southwest U.S.—but work with national brands looking to connect with culture-aligned audiences wherever they are.
New Heartland Digital Advertising
New Heartland Speaks: Cultural Intelligence With Action
Why Choose Our Search & PPC Services?
Digital Advertising Packages Backed by Cultural Data
Core PPC Services
Google & Bing PPC Management
Local Paid Search Campaigns (Google, Meta, etc.)
Retargeting & Lookalike Audience Strategies
Meta Display & Audience Targeting Services
Landing Page & Conversion Rate Optimization (CRO)
We are connecting brands with the nearly 60% of customers who live in the New Heartland.
$6-8 TRILLION
Our Culture-Led Digital Advertising Process
Who We Help with Heartland Advertising
Why Partner with New Heartland Group?
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Let’s Talk Digital Advertising
Frequently Asked Questions
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